MartFlex Privacy Policy

Effective Date: May 19, 2025

MartFlex (“we”, “us”, “our”) respects your privacy and is committed to safeguarding the personal information you share with us. This Privacy Policy outlines how we collect, use, store, and protect your data when you access use the MartFlex Platform (“the Platform”).

We are committed to handling your personal information in accordance with the Nigeria Data Protection Act, 2023 and all other applicable data protection laws and regulations

By accessing or using the Platform, you acknowledge and consent to the data practices described in this Policy. If you do not agree with the Terms of this Privacy Policy, you should discontinue use of the Platform.

Information We Collect

To provide and improve our services, MartFlex collects various types of personal data from Users, including but not limited to:

Personal Identification Information

  • Full Name
  • Email Address
  • Phone Number
  • Delivery and Billing Addresses
  • Know Your Customer (KYC) Documents, such as Bank Verification (BVN) and Government-Issued Identification

Transactional Information

  • Purchase and Order History
  • Payment records processed through authorized Third-Party Payment Gateways
  • Delivery and Logistics details related to your transactions

Technical Information

  • IP Address
  • Device and Browser Details
  • Cookies and other usage data collected through the Platform

Demographic and Location Data

  • Demographic information relevant to service delivery
  • Location data, where applicable, to facilitate logistics and delivery

We collect this information directly from you during account registration, transactions, and Platform usage, as well as automatically through your interaction with the Platform.

How We Use Your Information

MartFlex utilizes the personal data collected to provide, maintain, and improve the Platform and Services, including but not limited to:

  • Registering, verifying, and managing user accounts;
  • Processing, fulfilling, and facilitating transactions, orders, and deliveries;
  • Communicating with you regarding your account, orders, deliveries, and support requests;
  • Sending important notifications, updates, and promotional communications where permitted;
  • Enhancing the functionality, security, and user experience of the Platform;
  • Monitoring for, detecting, and preventing fraudulent activity, misuse, or other security threats;
  • Complying with applicable legal, regulatory, and tax obligations;
  • Conducting analytics and marketing efforts to better tailor our services

Your personal data will not be used for purposes other than those outlined without your consent, except where required or permitted by Law.

Legal Basis for Processing

MartFlex processes your personal data on the following lawful grounds, as applicable:

  • Consent: Where you have provided explicit consent for specific data processing activities;
  • Contractual Necessity: To perform our obligations under any contract entered into between you and MartFlex;
  • Legal Obligation: To comply with applicable laws, regulations, and regulatory requirements;
  • Legitimate Interests: To further our legitimate interests in improving service delivery, maintaining Platform security, preventing fraud, and ensuring operational efficiency, provided such interests do not override your fundamental rights and freedoms.

Data Sharing and Third Parties

MartFlex does not sell or rent your personal data to Third Parties. However, to provide and enhance our services, we may share your information with trusted partners and service providers, including but not limited to:

  • Verified logistics and delivery providers to facilitate order fulfilment;
  • Payment processing companies, such as Paystack and Klump, to securely handle transactions;
  • KYC verification service providers, including Dojah, to comply with regulatory requirements;
  • Technical service providers, such as cloud hosting and analytics firms, that support our Platform’s operations;
  • Government authorities, law enforcement, or regulatory bodies when required to do so by Law or in response to lawful requests.

All Third-Party Partners with whom we share personal data are contractually required to maintain the confidentiality, security, and integrity of your information in accordance with applicable data protection laws and regulations.

Data Security

MartFlex is committed to protecting the confidentiality and integrity of your personal data. We implement appropriate technical and organizational measures designed to safeguard your information against unauthorized access, disclosure, alteration, or destruction. These measures include, but are not limited to, encryption, firewalls, secure access controls, and regular staff training on data protection best practices.

While we strive to maintain the highest standards of security, no online system can guarantee absolute protection. Therefore, we cannot warrant or guarantee the complete security of your data transmitted through or stored on our Platform.

Your Rights under Nigerian Law

In accordance with the Nigeria Data Protection Act, 2023, you have the following rights regarding your personal data:

  • The right to request access to the personal data we hold about you;
  • The right to request correction or updating of inaccurate or incomplete data;
  • The right to withdraw your consent for the processing of your personal data, noting that this may affect your ability to access certain services on the Platform;
  • The right to request deletion of your personal data or account, subject to applicable legal and operational limitations;
  • The right to lodge a complaint with the Nigeria Data Protection Commission (NDPC) if you believe your data protection rights have been violated.

To exercise any of these rights or for further information, please contact us at: "support@martflex.co".

Cookies and Tracking Technologies

MartFlex may employ cookies and similar tracking technologies to enhance your experience on the Platform. These tools help us to:

  • Remember your preferences and settings;
  • Analyze traffic, usage patterns, and improve Platform performance;
  • Personalize your user experience and deliver relevant content.

You may manage or disable cookies via your browser settings. Please note that disabling cookies may affect certain functionalities of the Platform, potentially limiting your user experience.

Updates to this Policy

MartFlex may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Significant amendments will be communicated to you via email or in-app notifications where appropriate.

All updates will be posted on the Platform along with the revised effective date. Your continued use of the Platform following any such changes constitutes your acceptance of the updated Privacy Policy

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes set out in this Privacy Policy, or as required by applicable laws and legitimate business interests. Once your data is no longer needed, we will securely delete or anonymize it.

International Transfers

Where your personal data is transferred outside the Federal Republic of Nigeria, we ensure that appropriate safeguards—such as standard contractual clauses or equivalent measures—are in place to protect your data and uphold your rights in accordance with applicable data protection laws.

Children’s Privacy

The MartFlex Platform is intended solely for individuals aged 18 and above. We do not knowingly collect, store, or process personal data from children under the age of 18. If we become aware that we have inadvertently collected data from a minor, we will promptly delete such information.

Contact Us

For questions or concerns regarding the Privacy Policy or our data handling practices, please contact: support@martflex.co